KODAK Collection by H&M | reynato.tokyo｜レナートトーキョー

Brands, be in style.

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( reynato.tokyo )

Brand Stylers
based in Tokyo

Top > KODAK Collection by H&M

Top > Projects > KODAK Collection by H&M

(Client)

H&M

(Description)

JAPAN・KOREAの2カ国で展開されたH&M×KODAKコラボコレクションのJAPAN店頭空間アートディレクションを担当しました。

(Styling)

ゴールデンウィークという商戦期において、H&Mのシルバーというブランドエレメントを、よりメタリックで未来的な世界観へと拡張することで、宇宙船やアーケードを想起させる空間を構築し、GWへのワクワクや好奇心を助長させ購買行動へと接続するリテールクリエイティブを目指しました。

(Our roll)

Store Space Art Direction

(Launch)

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(Project team)

Business Producer Kensuke Kidani, Haruna Mukai(BUILD)

Art Director Kensuke Suzuki

Producer Riku Sato

Photo & Video Takumi Chaki

Production STUDIO PURESU、TryHardTECH

Graphic / CG

NAGOYA DIAMOND DOLPHINS｜GRAPHICS

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Digital Experience

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Digital Experience / CM /Movie / Graphic / CG / Digital Marketing

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Graphic / CG / Digital Experience

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