Hoshinoya Hutte Niseko
Production
(Client)
TOKYU LAND CORPORATION・Hoshino Resorts
(Description)
we were in charge of the brand book design for "Hoshinoya Hutte Niseko," the first luxury condominium hotel by HOSHINOYA.
(Styling)
Our design was centered on the unique value of "Origins" and the flow of time in Niseko, structured as an experience rather than mere information. Rather than a standard catalog, we composed it as a photo book, utilizing accordion folding to present the changing seasons as a continuous landscape. By meticulously designing the flow of sightlines and the continuity of lines when opened, we visualized the succession of time alongside readability. We designed the very act of holding the book to be an integral part of the stay experience itself.
(Our roll)
design
(Project team)
Creative Director / Art Director Koichi Kosugi（one happy）
Editor/copywriter Jumpei Watanabe（渡辺潤平社）
Photographer Yoichi Watanabe・Paul Malandain
Designer Kensuke Suzuki
Producer Riku Sato
Cg Hisashi Himi・Yui Taniguchi（INVITATION）
Printing Director Chiaki Shimizu（LIVE ART BOOKS)
Business Producer Haruki Tanaka・Haruna Mukai（BUILD）